Pepe Innerwear
Pepe creates hyper wearable inner wear, which fits into a myriad of personal style spectrums.
Born in 1973 on the streets of Portobello, and worn in the world today, Pepe Jeans London has pioneered in denim and set trends year after year. But today, on this epic journey we come to the realisation that confidence is forged within. For that very reason, Pepe Jeans Innerwear serves to reinvent clothing that brings out real self-assurance. The iconic brand is here to thrill with its modern innerwear.
Our range of inner apparel includes innerwear, loungewear and socks. It is the work of premium craftsmanship and progressive designs, at par with an international sensibility. Browse through and be more iconic with us.
G.O.A.T’s core strength is D2C. Using our internal resources we launched a premium looking well designed website ( pepeinner.com ) to sell our premium range of products and tell the pepe story. The team and warehouse was set up for D2C operations.
The offline business required strong distribution, correct product mix, availability and promotional material to drive growth. These were put in place to ensure consistent growth.
While Pepe Jeans is a well recognised global brand, it’s innerwear sales in India were stagnant due to negligible ecom presence, high discounted products, operational inefficiencies in offline trade and a limited product range.
Pepe being a well recognised global brand has a huge potential to do well on marketplaces. After working closely with marketplaces to create joint business plans and supplying them with the right product mix and ensuring year round availability has helped the brand grow their ecom business multifold.
With new talent working in the design team, a differentiated product range with premium, performance, fashion and sustainable collections was designed.
A combination of in depth market survey, product benchmarking, pepe’s positioning and demand analysis helped us foray into new product categories like sleepwear, socks, loungewear etc.
Born in 1973 on the streets of Portobello, and worn in the world today, Pepe Jeans London has pioneered in denim and set trends year after year. But today, on this epic journey we come to the realisation that confidence is forged within. For that very reason, Pepe Jeans Innerwear serves to reinvent clothing that brings out real self-assurance. The iconic brand is here to thrill with its modern innerwear.
Our range of inner apparel includes innerwear, loungewear and socks. It is the work of premium craftsmanship and progressive designs, at par with an international sensibility. Browse through and be more iconic with us.
While Pepe Jeans is a well recognised global brand, it’s innerwear sales in India were stagnant due to negligible ecom presence, high discounted products, operational inefficiencies in offline trade and a limited product range
G.O.A.T’s core strength is D2C. Using our internal resources we launched a premium looking well designed website ( pepeinner.com ) to sell our premium range of products and tell the pepe story. The team and warehouse was set up for D2C operations.
Pepe being a well recognised global brand has a huge potential to do well on marketplaces. After working closely with marketplaces to create joint business plans and supplying them with the right product mix and ensuring year round availability has helped the brand grow their ecom business multifold.
The offline business required strong distribution, correct product mix, availability and promotional material to drive growth. These were put in place to ensure consistent growth.
With new talent working in the design team, a differentiated product range with premium, performance, fashion and sustainable collections was designed.
A combination of in depth market survey, product benchmarking, pepe’s positioning and demand analysis helped us foray into new product categories like sleepwear, socks, loungewear etc.
We’re a team of creatives who are excited about unique ideas and help fin-tech companies to create amazing identity by crafting top-notch UI/UX.